Experience has taught us that education in the principles of Search Engine Optimisation can make a huge difference to the success of a business online. Learning the basic concepts of SEO gives individuals a set of skills which can be applied not just now, but throughout the life of the business – a very worthwhile investment. Combined with people’s passion and knowledge of their business we have seen some incredible results over the course of time.
At WebSanity we offer tailored SEO training courses to help businesses to employ the principles of good Search Engine Optimisation throughout their use of the internet. A selection of some of the topics that we typically cover include:
- What is Search Engine Optimisation?
- The context of SEO within the broad range of Online Marketing activities;
- How do search engines work?
- Measuring a website’s effectiveness;
- Keyword research;
- Building relevancy;
- On page Content Optimisation;
- Building authority;
- Basic link building;
- How to exploit social media – Blogs, Facebook, Twitter;
- Supporting SEO through PPC advertising…
Our 1 on 1 SEO training is focused on your website – learning in the context of your own website. This makes it quicker to pick up skills, easier to understand the relevance of the SEO knowledge and to put in place after training – it also helps to prioritise issues to work on!
We also backup our SEO training with SEO support – so if you can’t remember how to do something when you’re working on your SEO weeks later, or when you look at something it shows information that you don’t understand, then we’re there to help guide you.
If you’d like to learn more about Search Engine Optimisation, and how SEO can help your business, then please get in touch to discuss the SEO training options available.