Make your website mobile friendly or don’t rank – Google

WebSanity Internet Marketing logoWe have been bombarded recently with emails from Google’s webmaster tools which we use to track the health of people’s websites. The same message over and over: make your website mobile friendly or it won’t rank so well in the future in searches from mobile devices. And it seems the same has happened industry-wide. Continue reading

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Don’t let eCommerce customers slip through your fingers

Gerald Thulbourn, WebSanity Internet Marketing, HuntingdonIf you run an eCommerce website you should be familiar with the concept of abandoned baskets; shopping carts that have been filled but then the potential customer left them before completing payment at the checkout. Don’t let these customers slip through your fingers. Continue reading

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Appeal: be nice to your developer and they’ll be nice to you

Gerald Thulbourn, WebSanity Internet Marketing, HuntingdonThis morning I just “sacked a client”: fed up of spending hours of unpaid time helping them sorting out their requirements because they couldn’t be bothered to do so for themselves, then being asked for a fixed price quote (thereby taking on all risk of any issues arising) at minimal price, then adding extra work in and wanting it done instantly – for 2 hours paid work! I asked them to find another web developer. Continue reading

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Google Sitelinks Optimisation – SEO

WebSanity Internet Marketing logoSitelinks are the extra set of links that appear beneath the usual website block in the Google results when somebody does a search for which Google thinks you might have a lot to offer. Typically this appears, even for the smallest site, when somebody searches for your business name. It an area that few people optimise! Continue reading

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Sitemaps and Feeds – the latest Google advice

Gerald Thulbourn, WebSanity Internet Marketing, HuntingdonI was reading an article by Google the other day and something caught my eye that I thought might be if interest; more later.

A website has two primary ways of telling website search engines about what pages exist on the site. Continue reading

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