Is it actually possible to host a website well these days?

Gerald Thulbourn, WebSanity Internet Marketing, HuntingdonI’m seriously thinking of shutting down the business: turning off my PC and never coming back. And it’s all because of hosting problems; I haven’t had a single site development recently go smoothly without some kind of hosting issue. I reckon on many projects it is taking up to 10% of my time, time that should be spent thinking (or earning a half decent income) instead of wasting hours debugging and fixing problems due to web hosts not, well, hosting properly.

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Google AdWords Extended Ads are here

Gerald Thulbourn, WebSanity Internet Marketing, HuntingdonDon’t believe the latest rhetoric from Google AdWords; their latest change to AdWords is just another play at forcing everybody to pay to rank in Google. They claim their latest change increases click through rates by more than 20% – meaning even fewer organic clicks. But that’s the world we live in so knuckle down and get stuck into rewriting ALL your Ads…

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https:// – The next thing Google want you to change about your website

Gerald Thulbourn, WebSanity Internet Marketing, HuntingdonHaving asked us all to make our websites mobile friendly (ahem, one day I must update OUR website to catch up with that – “Cobblers’ shoes” and all that); Google’s next big ask is that we make our websites “serve over https“.

What does that mean and why are they asking us to do this?
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WordPress 4.5 update – proceed with caution

Gerald Thulbourn, WebSanity Internet Marketing, HuntingdonWordPress 4.5 is out, and as ever you ought to keep your WordPress website up to date with the latest security updates. However… Continue reading

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Go mobile friendly or don’t expect much traffic from mobile search results!

WebSanity Internet Marketing logoThis time they REALLY mean it. A year ago Google told us that mobile friendly sites would be given a boost in mobile search results, well now they’ve given an even stronger indication that they are turning the thumbscrews on that.

Given the context of 3 to 4 ads now appearing above most search results, even being organic position 1 might see you fifth on the page (and “below the fold” on a mobile device), this is really important.

If you’re B2B you probably have lower traffic on mobile so have been able to get away with it, but with people using mobile phones like some kind of extension to themselves it really is time to make sure you have a mobile friendly website, not least for your customers, but for Google.

Check individual pages on your website using the Google Mobile Friendly test tool.

 

And yes, our site isn’t mobile friendly because we’ve been too busy for the past several years helping clients with their own sites, but someday soon we’ll clear some space to (finally) bring our site into the 21st Century.

 

BTW: Around the corner from Google – AMP. Now they want mobile websites to be text only…. but that is another story still developing…

 

 

Help and advice on Web Design in HuntingdonPeterborough & Cambridge AND SEO in Huntingdon, Peterborough & Cambridge from WebSanity Internet Marketing.

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