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Tungsten Grinders – WordPress eCommerce

A  simple eCommerce website for Huntingdon based company Diamond Ground Products.

Their existing site is a sister site to their US partner’s so they were unable to make large scale changes to it, but still wanted to add the ability to sell a selection of their products online.

The solution was to produce a focused WordPress microsite with eCommerce capability, cross linked from the original site through ‘buy now buttons’. This solution meant minimum updates to the existing site plus the ability to build the eCommerce site as a microsite whose SEO is focused on a narrow range of products and search terms.

Features:

  • WordPress Content Management System;
  • Sophisticated, extensible yet simple eCommerce solution;
  • Extensions to provide extra functions, security & boost SEO;
  • WordPress and system Training
Benefits:

  • Low cost selling solution;
  • Good potential to attract traffic in it’s own right;
  • Increase sales by making it easier for people to “buy now”;
  • Simple order processing – low overhead

 

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Diamond Ground Products are a market leader in Europe selling tungsten welding electrodes and supporting equipment, such as grinders and grinding wheels.
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