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Monthly Archives: March 2012
SEO – clickthrough rate & dwell time
Google uses lots of measures to determine the authority of a page. Today we’re going to think about clickthrough rate and dwell time. Google sees the rate at which people click on each entry in its search results, so if … Continue reading
Posted in Search Engine Optimisation
Tagged authority, clickthrough, CTR, dwell, google
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Facebook advertising – check the numbers add up
We’ve just recently setup a Facebook ad campaign for a local company, and it prompted me to remind our blog readers to treat ALL sources of paid advertising with scepticism. We got some reasonable viewing numbers (Facebook advertising is a … Continue reading
.co.uk domains grow up
All .uk domains, including .co.uk, currently renew for a fixed 2 year period. However, from May this year it will be possible to renew for 1 to 10 year periods. It will also be possible to renew domains before they … Continue reading